SGI’s activities can be summarized as follows:
Sale:
- Establishing a network of distributors / importers overseas
- Optimizing transport, loading and packaging in order to create cost-efficient freight processes
- Personal meetings with future partners overseas, either with us or our own country-specific representatives
- Continual evaluation of the market situation to assist long-term sales centers and optimize product sales
Marketing:
- Certification of new products abroad
- Use of local and national media overseas
- Redesign / adaptation of the packaging to ensure maximum appeal in new cultural areas
- Conception and execution by overseas marketing / design professionals
- Optimization of the overall marketing plan by integrating into the existing marketing strategy insights gained overseas
- Adaptation / redesign of the company website for maximum impact in different cultural contexts
Trade shows / international trade fairs:
- Finding products and having them endorsed at suitable trade fairs overseas
- Coordination of shipments (samples) at trade fairs
- Organization and coordination of measures to attract as much attention as possible at overseas trade fairs
Consulting / guidance:
- Personal and specific advice on any aspect of the import / export business
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